Discovery Vitality

Infographic creation

The Client

Discovery is one of South Africa’s leading insurance houses, pioneering innovation in the healthcare, home and banking verticals.

The Challenge

Most South Africans are familiar with Vitality to some degree, but for many, the loyalty programme can become blurry and presents as though there are many hoops to jump through.

The Solution

We were approached by their internal communication team to assist with the visual representation of the loyalty programme, which could then be distributed to members of the press and the public. We created a simple, visually appealing gameboard style infographic that clearly detailed how the loyalty programme works and how people can get the most out of their vitality membership.

THE WORK

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